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Communication

Program(s) Available: B.A., B.S., Minor

Are you a people person? Do you enjoy public speaking? If so, we have a podium for you! Northwest students can choose to specialize in interpersonal communication, organizational communication or public relations.

Why Study Communication at Northwest

Strong communication skills help us respond better, speak clearer and interact more effectively with others.  If you think about it, communication skills are a critical part of our lives. What would televised news be without the teleprompter? How would the White House press secretary communicate important information without a mastery of these skills?

Communication students may select the Bachelor of Science or Bachelor of Arts degree track. A minor is also available in interpersonal communication, organizational communication and public relations. If you aren't sure which career path to take, a minor in communication is always a great idea!

To learn more about each specialization, keep scrolling.

Interested in our online program?

Earn your bachelor’s degree on a schedule that works for you. An online program is available in communication – public relations.

Specializations

Interpersonal Communication

You've probably heard the phrase, "communication is key." We couldn't agree more! If you enjoy communicating and strengthening connections with others, this specialization is for you!

The interpersonal communication emphasis explores how people create, send and receive messages, and analyzes the ways in which messages affect the perception of the relationship. At Northwest, faculty focus on communication theory and ensuring students are efficient in public speaking, writing, group behavior, persuasion and interpersonal communication.

INTERPERSONAL COMMUNICATION 4-YEAR PLAN (B.A.)

INTERPERSONAL COMMUNICATION 4-YEAR PLAN (B.S.)

Organizational Communication

Sometimes communication can get messy. That's where organization comes in! If you enjoy developing cohesive, organized processes of communication, you've come to the right place!

Students pursuing an emphasis in organizational communication study the methods of communication that people create, send and obtain in groups. Faculty focus on teaching approaches to effective communication within an organization, analyzing how communication affects the organization and exploring methods of communication that facilitate a high-performing organizational culture.

oRGANIZATIONAL communication 4-YEAR PLAN (B.A.)

organizational communication 4-YEAR PLAN (B.S.)

Public Relations

Are you that person in the group chat who edits and perfects messages before sending them? Do you like to give advice to your friends? If this is you, keep reading! 

Students who choose the public relations emphasis learn how to understand and meet the needs of target audiences while protecting the image or reputation of a client. Faculty focus on oral, written and verbal communication skills as well as problem-solving skills needed to be a successful in the real world!

Did you know? Northwest public relations faculty have years of professional experience and numerous connections to employers in the field. 

Also available: Online B.S. in Communication: Public Relations

public relations 4-YEAR PLAN (B.A)

public relations 4-year plan (B.S)

Career ready
Communication: Public Relations

I’ve had five or six internships throughout my time at Northwest, so the profession-based learning outside of the classroom has been extremely beneficial. — Grace Niemeyer

Career Opportunities

  • Director of corporate communication
  • Public relations specialist
  • Event planner
  • Multimedia manager
  • Counseling and social services
  • Web designer
  • Political strategist and lobbyist

What Can I Do With a Major in Communication?

Student Organizations

Northwest's Speaking Bearcats forensics team has claimed 42 national championships since 2009. If you enjoy debating and traveling the country, you may consider joining this organization! 

Student Organizations

AdInk

AdInk offers students the opportunity to learn more about advertising agencies and the skills employers are looking for after graduation. Students tour regional advertising agencies and attend a Kansas City advertising career symposium each year!

VISIT WEBSITE >>

AdInk

Knacktive

Knacktive allows teams of students to conduct market research, analyze data, write creative strategies and develop an integrated, digital marketing campaign for a real-world client. At the end of each course, Knacktive teams pitch their ideas to the client in hopes of being selected. 

Knacktive
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