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Northwest Missouri State University


News Release

Feb. 26, 2015

Tower yearbook named Pacemaker finalist

Northwest Missouri State University’s Tower yearbook is a finalist in the Associated Collegiate Press (ACP) Yearbook Pacemaker competition.

The 2014 ACP contest yielded a total of 11 national finalists. A team of judges comprised of experienced journalism professionals and educators traveled to Minneapolis in late January to select the finalists.

Kelsey Schriver, editor-in-chief of the 2014 yearbook that received the honor, said the honor is a testament to her staff’s dedication.

“I was really excited when we got the news,” Schriver, a junior interactive digital media major from Kansas City, Kan., said. “Our staff worked really hard, and being named a finalist for the Pacemaker was the best recognition that we could get. I am glad that we had the opportunity to make something that was important to us and the University while upholding the Tower standard of excellence.”

Director of Student Publications Steven Chappell, who oversees the Tower, said the yearbook’s selection as a Pacemaker finalist speaks to Schriver’s work as editor-in-chief and the yearbook’s tradition of excellence.

“Tower is a member of the ACP Yearbook Hall of Fame, and that doesn’t happen by accident,” Chappell said. “Kelsey, who was just a sophomore last year when she took over as editor, worked hard to learn the job, hire a quality staff and make certain Tower’s tradition of excellence continued.”

Judges commented that the books chosen as finalists had high-quality photojournalism and treatment of photography in design. Judges completed an initial elimination round and considered a number of factors as disqualifiers, such as illegal photo usage and lack of body copy.

The Pacemaker winners will be announced at the ACP/CMA National College Media Convention in Austin, Texas, Oct. 28 through Nov. 1

In addition to Tower’s selection as a Pacemaker finalist, its yearbook publisher Herff Jones selected it for inclusion in its annual publication “Ideas that Fly,” which showcases the best in yearbook design across the country. The yearbook is featured in a two-page spread that highlights the 2014 book and its theme “All My Life,” reflecting the Northwest motto, “Once a Bearcat, always a Bearcat.”

The editors of “Ideas that Fly” cited numerous reasons for the yearbook’s inclusion and said “Tower’s design elements are almost timeless; easy-to-read copy, well designed display type and stunning photos surrounded by generous external margins will never go out of style.”


For more information, please contact:

Mark Hornickel, Communication Manager
mhorn@nwmissouri.edu | 660.562.1704 | Fax: 660.562.1900

Northwest Missouri State University
215 Administration Building | 800 University Drive | Maryville, MO 64468