Jacquie Lamer

Senior Instructor

Education

• Masters of Project Management; Keller Graduate School of Management, Kansas City, Missouri
• B.S. Journalism; Bowling Green State University, Bowling Green, Ohio

Courses Taught

• Introduction to Web Publishing
• Introduction to Media Advertising
• Advertising Case Studies
• Advertising Campaigns
• Media Planning and Sales
• Creative Concepts in Advertising
• Principles of Print Advertising
• Advanced Advertising Strategies
• Social and Mobile Advertising
• Multimedia Production

Academic Interests

• UX & SEO
• General web publishing
• Media Planning
• Advertising Sales
• Creative Concepting
• General advertising and marketing

Student Group Advisement

• AdInk Student Advertising Club

Other Professional Experiences

Prior to joining Northwest, Lamer spent 15 years in the media world, working in newspaper journalism, production and management. She worked in Beverly Hills, Calif., in the marketing department of an exotic automobile accessories firm, was marketing manager for a large Kansas City destination hotel, and most recently managed business operations for two internet publishing companies, including publicly traded Primedia Corp.