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Northwest Missouri State University

News Release

March 6, 2014

Northwest adds new graphic design major for fall 2014

By Samantha Cole, media relations assistant

Northwest Missouri State University’s Department of Fine and Performing Arts will enhance the University’s art program by adding a graphic design major for students, beginning in the fall of 2014.

Northwest previously offered only a graphic design concentration within its art program. The new major will help current and prospective students learn the skills and knowledge necessary for a well-rounded visual education.

“We’ve enhanced the upper-level coursework that graphic design students will be learning,” said Dr. Dave Oehler, chair of the fine and performing arts department. “The industry has changed since the last time we’ve made any significant changes to the coursework. This proposal allowed us to clean up the sequencing of classes and make everything more coherent for a career in graphic design.”

The new major contains six new courses, including graphic design history, digital illustration, package design and opportunities for students to gain hands-on experience through a graphic design internship.

“One consideration we had while proposing this addition was the idea of a graphic design major being more easily accessible to prospective students,” Oehler said. “The department is prepared for a smooth transition while adapting to the new major and expecting the advantages that come along with the addition to further support student success within the department.” 

Graphic design students will learn how to use color, typography, texture, image and spatial relationships to get a message noticed. Upon graduation, students will be able to create idea-driven visual communications and develop fresh ways to communicate a message in a way that helps educate and inform.

“We take pride in the fact that Northwest offers more than 120 undergraduate majors,” said Jeremy Waldeier, associate director of admissions at the University. “But the new major will allow us to attract a new segment of students who have not considered attending here because we didn’t offer graphic design as a major. This gives us a chance to extend more opportunities for students to be a part of the Northwest community.”

For more information regarding the graphic design degree program, visit

For more information, please contact:

Mark Hornickel, Communication Manager | 660.562.1704 | Fax: 660.562.1900

Northwest Missouri State University
215 Administration Building | 800 University Drive | Maryville, MO 64468