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Northwest Missouri State University


News Release

Oct. 12, 2012

Campaign for National Collegiate Alcohol Awareness Week challenges students to prevent alcohol abuse, impaired driving

In conjunction with a national campaign and to ensure Northwest Missouri State University students stay safe during their upcoming Homecoming Week, Northwest Wellness Services and Bearcat Peer Education is promoting National Collegiate Alcohol Awareness Week, Oct. 21-27.

Northwest joins more than 1,000 college campuses across the country in promoting the week to address alcohol abuse and impaired driving prevention. Students have opportunities to participate in a variety of awareness and educational events, all designed by Northwest peer educators to reinforce personal responsibility and respect for state laws and school policies when it comes to the consumption of alcohol beverages.

Additionally, Alcohol Awareness Week activities showcase healthy lifestyles free from the abuse or illegal use of alcohol and ways to combat negative stereotypes of college drinking behavior.

"National Collegiate Alcohol Awareness Week is a focused event for campuses to address alcohol abuse and impaired driving prevention efforts," said Chris Triplett, graduate assistant for Bearcat Peer Education. "As peer educators, we have a responsibility to educate students about lower-risk drinking and responsible behavior when it comes to alcohol as well as inform them of the benefits of engaging in healthy choices."

Nationally, Alcohol Awareness Week is sponsored by the Coalition of Higher Education Associations for Substance Abuse Prevention (CoHEASAP). The coalition of 20 higher education associations is dedicated to promoting education, prevention, research, networking, and national initiatives to help eliminate substance abuse and the problems it causes on our college campuses.

The 2012 campaign theme is “#makeSMARTchoices: When it comes to alcohol, be SMART.” It contains messages to:

Alcohol Awareness Weeks at Northwest are listed below.

Monday, Oct. 22

Tuesday, Oct. 23

Wednesday, Oct. 24

Thursday, Oct. 25


For more information, please contact:

Mark Hornickel, Media Relations Specialist
mhorn@nwmissouri.edu | 660.562.1704 | Fax: 660.562.1900

Northwest Missouri State University
215 Administration Building | 800 University Drive | Maryville, MO 64468