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Feb. 27, 2012
Tower, the yearbook of Northwest Missouri State University, is featured in the College Media Association’s “2011 Best of Collegiate Design,” which is published nationally each year and features outstanding student achievements in media design.
The 2011 edition of the Tower yearbook, titled “pause+effect,” received two third-place honors from CMA for its cover design and a student life spread.
In comments about the cover, designed by Northwest students Allie Richard and Sasha Mulvihill, judges wrote that “The strip of students across the top is an immediate eye grabber,” and “The bars of various cyan shades are a simple but effective tool to keep the eye moving across the cover.”
Other award winners in the two categories included yearbooks produced by student staffs at North Carolina State University, Southern Methodist University, University of Oklahoma and Indiana University, University of Miami, Southeastern Louisiana University and University of Houston.
Richard, a junior from Overland Park, Kan., majoring in interactive digital media with a new media emphasis, was editor of the 2011 Tower yearbook. Mulvihill, who also designed the award-winning student life spread, is a senior from Waynesville and majors in interactive digital media with a new media emphasis.
Laura Widmer, assistant professor of mass communications and student publications director, advises the Tower staff.
“It's always nice when something you've been working on for eight months wins an award,” Richard said, adding the honor was especially gratifying, given Tower’s history. “There is a legacy of winning awards and a legacy of really good books and really good designs. It's nice to know that I'll be a part of that, even as designs and design trends change throughout time.”
Tower has received an All-American rating from the Associated Collegiate Press annually since 1984 and is a member of its hall of fame. The 300-page publication gives students the opportunity to plan a theme, write, edit, take photographs and design. In 1996, Tower broke new ground by introducing a CD-ROM edition as a supplement to the yearbook. Northwest also became the first public university in the country to produce a DVD edition.
A PDF of CMA’s “2011 Best of Collegiate Design” is available by clicking here.
Mark Hornickel, Communication Manager
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Northwest Missouri State University
215 Administration Building | 800 University Drive | Maryville, MO 64468