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Knacktive

Our knack is your solution

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Our Story

Knacktive class

Knacktive is an advanced, undergraduate, course/agency experience at Northwest Missouri State University.  The elective course is designed to replicate the creative demands and intense teamwork atmosphere of a technology-oriented, professional marketing communications agency.  Students selected for Knacktive actively refine their creative abilities, collaborative skills, and academic knowledge; with the objective of improved competitiveness in the professional marketplace after graduation.  At the same time, Knacktive answers a need identified by business leaders for students who understand working in a competitive, creative team environment.

Students experience a realistic, agency-like atmosphere as they work with multiple teammates on a promotional campaign plan for a real client.  The competing teams conduct research, analyze the data, devise a strategy, formulate tactics, and ultimately make a formal presentation of their plan to the client. 

If you would like to work with Knacktive, please contact us through the appropriate link on this site: Join the Team (students) or Our Partners (potential clients or business support).

Our Vision

Knacktive is a selective, advanced, undergraduate, student educational experience at Northwest Missouri State University incorporating through actual client interaction, the creative demands and intense teamwork atmosphere of a technology-oriented, professional marketing communications agency. 

Mission

The Knacktive agency provides selected, undergraduate students with advanced standing an opportunity to work:

  • on a contracted client campaign,
  • within a diverse team of talented students,
  • in a competitive agency environment.

To accomplish these goals a diverse faculty team and industry partners support student progress.