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Northwest Missouri State University

Major in Advertising

This is a comprehensive degree (meaning you did not need a minor) that includes courses in both media and business. This major is perfect for those individuals who want a broader range of courses and who might be more interested in the account side of advertising.

Required Courses

  • Professional Media WRiting
  • Journalism Practicum (Newspaper)
  • Introduction to Media Advertising
  • Media Design
  • Principles of Broadcast Advertising
  • Social Media Strategies
  • Advanced Media Design
  • Advanced Journalism Practicum (Newspaper)
  • Principles of Print Advertising
  • Senior Seminar
  • Advanced Advertising Strategies OR Internship
  • Accounting I
  • Accounting II
  • Business Law I
  • Fundamentals of Business Finance
  • Principles of Management
  • Principles of Marketing
  • Promotion
  • Consumer Behavior
  • Sales and Sales Management
  • Marketing Research
  • International Business OR Study Abroad